Description
A well-presented Sales, Marketing and Business Development professional who is holding 14+ years experience in global FMCG organisations such as Nestle, Unilever & Coca-Cola in Pakistan and 03 Years in UAE.
I can claim to be an expert in leading the business through RTM model, Key Accounts and Sales Force Management. Have more than a decade experience in leading businesses through Handling, Direct and Sub-Distributions categories in structured organisations. Due to having strong geographical and trade awareness in Central and North Regions and shared learning in South in Pakistan makes me a suitable candidate for any Regional/National position in Sales & Trade Marketing.
Currently I am Sales & Marketing Lead in AET Group based in Dubai who is a biggest Importer, manufacturer, Wholesaler and distributor of food & beverage, detergents, perfume and Arabic Footwear categories in GCC & MENA Region. Commercial Planning, Business Development, Trade Marketing and Category operations are main key areas of my current role.