Description
I have been Associated with OTC and Pharmaceutical Industry from more than 5 years. Currently, Working as Product Manager in IBL Health care (Searle Subsidary) managing portfolios in Nutrition, Urology and Gastro. I have also previously worked as Brand Manager in Medics Pharmaceuticals (Herbal/Nutraceutical Company) responsible for managing the major key brands of the company. My Key job responsibility is to maintain the profitability of Brands and managing all the ATL, BTL and trade activities of the company.
Also, managed the distribution and go to market strategy with the distributor Muller & Phipps and IBL operations across Pakistan
Key Achievements:
1. Launched 4 Nutraceutical OTC Products
2. Launched 1 Pharma Product
3. Launched Pakistan first ever online school of urology for HCPs
4. Certification on Go To Market Strategy from LUMS
Education
BVS Parsi High School Karachi
- 2000-2010/11 School
Gov College For Men Nazimabad
- 2011-2013 Pre Engineering
Institute of Business Management (CBM)
- 2013-2017 BBA (Marketing)
Institute of Business Management (CBM)
- 2017-2019 MBA (Marketing)