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Ramesha Rathnayaka

Ramesha Rathnayaka

Media Relations Officer

About

I am a self-motivated Graduate, who is successfully completed my Mphil in Mass communication at the University of Punjab. I have completed my Basic degree in Sri Lanka and after that, I joined Xinda Lanka Private Limited (Sri Lanka) as a Marketing Executive. There, I trained and tested my communication skills and analytical skills.  My desire for career choice arises through precision and a critical analysis of my strengths and interests. I have always fancied about excelling in my preferred choice of field and have proved and am continuing to prove myself to be rich in potential, hardworking and full of knowledge. I see my ability to speak and understand 4 languages as an advantage in completing the masters. Apart from my mother tongue- which is Sinhala, I can communicate in English, German and Urdu. I view myself as a vessel or a bridge for communication in which humans have the ability to express themselves with my assistance. As I mentioned before, have managed to successfully complete an M.Phil. Mass Communication at the University of Punjab, Pakistan with a CGPA 3.74 out of 4.00. There, I improved my English, Math and Analytical skills.My thesis is based on media literacy, which was introduced as a human right by UNESCO. As a result of my hard work and interest in the subject matter, I received a 4.0 GPA for my thesis. I possess the self-discipline, self-confidence, precision and determination required in completing a research paper. My hobby is completing researches,hiking and writing  motivational context for social media

Experience

Marketing Executive

Xinda Lanka Private Limited (Sri Lanka)

20182019

I have the experience to organize advertising/communication campaigns on social media TV, exhibitions and promotional events. Moreover, Initiate and control surveys to assess customer requirements and dedication. I was required to Write copy for diverse marketing distributions, brochures, press releases, and website material. I trained and tested to Maintain relationships with media vendors and publishers to ensure collaboration in promotional activities, monitor the progress of campaigns using various metrics & submit reports of performance.

Education

Bachelor of Arts

CGPA 3.72/4.00 German Language, Public Relation and Media Management, Tourism and Cultural Resource Management.

University of kelaniya

20152018

MPhil

CGPA 3.74/4.00 Electronic Media, Public Relations, Advertising, Print Media, Development Journalism (DJ) and Development Support Communication (DSC), Media Ethics & Law, social media and Film Studies. Skills: English, Math and Analytical.

University of Punjab

20192021