Overview
Accomplishes marketing and sales objectives by planning, developing, implementing, and evaluating advertising, merchandising, and trade promotion programs; developing field sales action plans.
Marketing and Sales Manager Job Purpose: Accomplishes business development activities by researching and developing marketing opportunities and plans; implementing sales plans.
Achieves marketing and sales operational objectives by contributing marketing and sales information and recommendations to strategic plans and reviews; preparing and completing action plans.
Meets marketing and sales financial objectives by forecasting requirements; preparing an annual budget; scheduling expenditures; analyzing variances; initiating corrective actions.
Determines annual and gross-profit plans by forecasting and developing annual sales quotas for regions; projecting expected sales volume and profit for existing and new products; analyzing trends and results; establishing pricing strategies; recommending selling prices; monitoring costs, competition, supply, and demand.
Identifies marketing opportunities by identifying consumer requirements; defining market, competitor’s share, and competitor’s strengths and weaknesses; forecasting projected business; establishing targeted market share.
Improves product marketability and profitability by researching, identifying, and capitalizing on market opportunities; improving product packaging; coordinating new product development.
Sustains rapport with key accounts by making periodic visits; exploring specific needs; anticipating new opportunities.
Provides information by collecting, analyzing, and summarizing data and trends.
Protects organization’s value by keeping information confidential.
Job Details
Date Posted:
2013-12-10
Job Location:
Al Kuwait, Kuwait
Job Role:
Marketing/PR
Company Industry:
Retail/Wholesale
Monthly Salary:
US $2,000
Joining Date:
2013-12-17
Preferred Candidate
Career Level:
Management
Degree:
Master’s degree
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